We get traction for service businesses that are tired of posting into the void.

Performance marketing for mortgage brokers, trades businesses, real estate agents, insurance advisors, and immigration consultants — built around strategy, not random posts.

Tell Me About Your Business
Sound Familiar?
You're posting. Nobody's responding.

You're showing up online but getting nothing back — no leads, no calls, no traction.

You're too busy running the business to fix the marketing.

Marketing keeps falling to the bottom of the list because clients and jobs come first.

You've spent money on marketing before and felt burned.

Random boosts and agency promises that led nowhere. You need someone accountable.

What We Do
The right strategy. The right platform. No guessing.
Meta Ads Management

Facebook and Instagram campaigns built around your ideal client — not just impressions or vanity metrics.

Google Ads Management

Capture clients who are already searching for exactly what you offer. High intent. Lower waste.

AI-Assisted Content Strategy

Consistent, on-brand content without you having to show up on camera every day. Strategy first, content second.

Full Marketing Audit

A clear diagnosis of where your marketing is broken and a prioritized plan for what to fix first.

Current Work
The gap we're closing right now.

Local Immigration Consultancy — British Columbia, Canada

5 → 30+
Monthly clients targeted
$2,500 → $15K
Monthly revenue potential
$12,500
Monthly gap being closed

Previous marketing: random, unstrategic posting on LinkedIn, Instagram, and Facebook. No system. No follow-up. No results.

Client details anonymized. Work in progress — results to be updated.

Who's Behind This
Not an agency. Not a guru. Just someone who does the work.
Dhairya — The Traction Co.

I'm a performance marketer based in British Columbia, Canada. I have a certification in digital and performance marketing, and I work with a small number of service businesses at a time — so I'm never spread too thin to care about your results. I'm not here to sell you a package and disappear. I'm here to figure out what's actually broken in your marketing and fix it.

Currently taking on new clients for Fall 2026.

Let's Talk
Tell me about your business.

Fill this out. I'll follow up within 24 hours.

No spam. No sales pitch on the call. Just a real conversation.